I was approached by a greetings card brand, Cardilicious, to write a range of ‘blockbuster’ greetings cards, a new series that was tied to a loose theme of movies and stardom.

The challenge was to come up with slogans, quotes and pop culture references in a short space without stepping on any Hollywood studio copyright toes. I delivered ten ideas, which can be found at the Cardelicious website and in high street gift shops, Scribbler and Clinton Cards.