I spent three years at Johnson & Johnson’s pharmaceutical company, as editor-in-chief of Europe, Middle East & Africa website.
I managed a complete redesign of the global pharmaceutical company’s website and its content, and then—once live— oversaw all content on the site.
Achievements:
- In charge of all content for full redesign of site (1 year) then led content on the site (2 years).
- Worked on internal and external regional communications for Johnson & Johnson.
- Established content and TOV guidelines.
- Devised content strategy and information architecture for the site.
- Project managed and created new website sections.
- Managed content streams from multiple global agencies.
- Wrote and edited social media, editorial content and web copy.
- Managed IMR of all website content.
- Ghostwrote thought leadership articles for Janssen executives on a range of topics.
- Internal reporting and policy editing
- Managed a healthcare conference in collaboration with Financial Times.
- Managed of content partnerships with The Economist.