Tag Archives: Start-ups

Habito

Posted on by Patrick Welch

This gallery contains 4 photos.

I spent two stints totalling five months as the Senior Copywriter and Content Designer at this rapidly-growing online mortgage broker. Working in the marketing, UX and comms teams, I was in charge of all things copy, with my remit being to make complex, sometimes uninspiring mortgage content accessible and empowering to customers, including: Reimagining the user journey Tone of voice […]

Founders Factory

Posted on by Patrick Welch

I wrote the homepage copy for this start-up accelerator and incubator based in Kensington. Founders Factory is run by the founders of lastminute.com and made.com and launches multiple new tech businesses every year. My challenge with the copy was to explain the different things that it does in concise, plain (non-techy) and persuasive English.